Philosophy
Purpose
We founded our company with a vision for the next 100 years and beyond.
Our first focus was solar power generation.
We believed that renewable energy held the key to changing the world. But once we put our vision into action, we realized that simply "expanding access to clean energy" would not be enough to overcome the challenge we faced.
That challenge was "the boundary between modern society and nature"—an issue that lies beneath every aspect of our lives, from energy to agriculture.
When we reconsidered what energy really means, we saw that people cannot live without energy, and that even agriculture emits greenhouse gases. But it was important to rethink these realities—not as something inherently bad, but as an inevitable part of human progress. That is how we arrived at the idea of "questioning boundaries and creating new ties": transcending generations, national borders and even industries, and bringing our knowledge together to create better cycles of positive change. We believe that if we hold to this spirit of co-creation, we can build a society where people and nature can coexist for generations to come—100 years from now, and even 1,000 years from now.
By realising "a comprehensive economy and society" that does not separate economic development from environmental conservation, we seek to pass on a sense of prosperity to the next generation. This is our Purpose—and the very foundation on which this company was built.
We have embodied this philosophy in the name “NOWALL.” Continually questioning and reweaving our ideas, we will forge a path toward passing on a richer, more sustainable planet to the next generation.
